Interview With Leda Toussaint, Owner of GNTLE

Leda Toussaint, owner, and creator of GNTLE which helps women with sensitive vaginas find a true cleanse and symptom relief by providing a healthy alternative to feminine care without the harsh ingredients.

Leda is no stranger to vaginal infections. In her late 20s, she suffered from recurring yeast infections and bacterial vaginosis for almost a year. After trying multiple products and antibiotics that only made her symptoms worse, Leda created a natural feminine wash with a clean and sophisticated formula where she found relief within days.

Leda’s twelve-year background in medical science and passion for women’s reproductive health laid the foundation to help launch GNTLE in 2018. Leda is currently working to help women “Go GNTLE” with the goal of dismantling the taboo stigma around women’s health, bodies, and sexual wellness

Hustle and Soul Magazine got an exclusive interview with Leda.

What inspired you to become an entrepreneur?

I love this question because this goes back to well before GNTLE. After my sister passed away in 2014, I finally understood time as a commodity that can never be replenished. For the first time, my eyes were opened to how little control I actually had over my own time. This newfound enlightenment helped me conclude that I was done allowing others to dictate how I spent my time.

Becoming an entrepreneur meant having more control over what I did with the time I was blessed with. I know that I can’t control time, but I can control what I do with the time I have today. I don’t know how much time I have left on this earth, but I decided to be intentional with every hour, minute, and second.

So, what inspired me to become an entrepreneur? The search for meaningful freedom with my time.

What do you enjoy most about the work that you do?

I enjoy getting a chance to connect with the GNTLE Lady Tribe(customers & clients) during our Girl Talk sessions. Let me explain. So, I created a weekly live streaming segment that I still have today. Girl Talk Tuesday — a safe space for women to come together to talk about all things womanhood. I started by teaching women about our reproductive system and its glory. However, we have now evolved into conversing about the holistic woman, which encompasses the emotional, mental, physical, and spiritual woman. We are holistic women.

The tribe has become a sisterhood for me and my homegirls, where we talk about everything. We laugh together, we cry together, and we learn together.

What are some testimonials from those who use your services?

THE HOLY GRAIL: “I wanted to wait sometime before giving my review. This is what I’ve been missing out on! All my life I’ve only been able to use vinegar in my personal area… sometimes, that comes with a harsh drying effect. This gives me a clean feeling while also keeping my lady part moist and not irritated. The owner and I have similar issues and when she told me why she created this… I knew I needed to try this. This is legit so natural, and I love that I can actually read each ingredient. I will be ordering again soon before it gets sold out!!”

THE BEST FEMININE WASH EVER: “This is the best feminine wash I ever used, and trust me, I’ve tried many. It’s absolutely gentle and leaves your lady part feeling nice and smooth. It also thoroughly cleanses. I highly recommend.”

“I originally got the little bottle just to try it out, loved it almost instantly! So did my man, he could definitely tell the difference!”

“Amazing product for women. I love the personal notes each month with the subscription. Thanks!”

“Wow, this is just as amazing as I thought!!”

“For a while, I’ve been having a hard time finding the perfect product to cleanse with since most have perfumes that irritate! But after finding this, I no longer have irritation! Would definitely recommend!!”

What intrigued you to educate communities on feminine care?

In the early stages of my business, I recognized the miseducation or complete lack of education regarding feminine care. I remember getting questions like, “What’s my vulva? What’s a feminine wash? Why does it smell like bread?”. Based on these questions, I could no longer assume that all women knew how to properly clean and care for their lady bits. Honestly, I was 31 years old when I finally understood this.

I was convinced that education would bring about impact and change, and it did. Plus, it forced me to stay true to my message. People buy from who they know, like, and trust. I was building trust through my teachings and openly candid conversations. Today, I have a loyal customer base because of the value I was able to and still do provide.

What other business endeavors are you currently involved in?

Automating my business on Amazon was a must for my brand. Automating the product portion of my business has helped free up time to focus on other parts of the business. GNTLE is now available on Amazon with Prime shipping options.

GNTLE Wellness will also become available this year. Soon I’ll be accepting wellness clients who may suffer from vulva/vaginal issues. Over the last two years, I have successfully helped women with vulvar dermatitis, recurring yeast infections, bacterial vaginosis, excessive vaginal sweating, chronic vaginal dryness, and more.

What’s next for you?

What’s next?! GNTLE Getaways. This will take self-care to a whole new level. Without giving away too much, just think destination wellness retreat for the GNTLE Lady Tribe. I’m so excited about this. I’ll be sure to keep you posted.

Keep up to date @gntleladywash

Tammy Reese

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